网上看到这个。2012年的老文章了。
比较疑惑。在我心中Press Release一直是那种最高大上、最有效的外链了。怎么就突然 won't Help了
原文如下:
An old fashion and sometimes often used method today, to get links to your web site, is to use press releases with embedded links in those releases.
So you'd contract a press release distribution company and make sure that the content of the release have links to your web site. That release would hopefully be syndicated by other news outlets and those outlets will keep the links intact.
Matt Cutts of Google said in a Google Webmaster Helpforums that links from press releases shouldn't have a positive impact on your rankings.
Matt wrote:
Now, when you do press releases, it might get your web site in front of the eyes of bloggers, reporters and others, where what they write or link to may have an impact on your rankings. But the links within the releases themselves, Google says - they won't benefit your rankings.
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