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AdSense is revolutionizing the way many infopreneurs are creating revenue from their web site traffic. The reason for this is its simplicity. Through AdSense, revenue is generated when someone simply clicks thru the AdSense ads displayed on the webmasters web site. In this article I want to give you a few simple ways to dramatically increase your AdSense income.
1. Write Content Around High Paying Keywords
Now write articles or even create new niche websites around the high paying google-adsensekeywords you identified in the previous step. Be sure to include the relevant keywords in the page title and in headers so the AdSense bot gets the context right and displays ads for which people are bidding high. Putting emphasis (bold & italics) on the keywords near the ads helps too (Please read this first for finding high paying keywords: Jun 2009 Top 900 Paid Adsense Keywords $30 And Above Adsense Keywords).
2. Match your AdSense to your website:
You want your AdSense ads to appear as seamless as possible. Your goal is to match every aspect of your AdSense ads to the theme of your website. What you want to do is remove the borders from your AdSense ads and match the background color of the ad to your website. Additionally, you want to match the color of the AdSense links to the rest of the links on your website plus choose an ad format that makes the ads look seamless.
For example, if your web site has a white background and the default color of your hypertext links is blue you will want to remove the border from your AdSense, make the background white, choose either a square or a rectangle as your ad format instead of a skyscraper or banner, and yep you guessed it… make the links blue.
Placement Matters:
Where you place your AdSense ads is just as important as how they look. Luckily, there are only a few concepts that you need to worry about in order to increase your click through rate.
•The more white space around your ads the better
•The closer to the top of the page the better
•The closer the left of the page the better
3. Find Related Topics with High AdWords Bids
You probably already have ads on your top search engine traffic pages (you should!), and they’re even optimized in terms of ad placement and targeting (they should be!). So how exactly are you going to increase your income even further? Easy: you want to guide your visitors from the top landing pages to related content specifically designed around high paying Adsense keywords relevant to the top pages’ topics. So fire up your web browser and go to Google’s Keyword Tool. Enter broad terms describing your top landing pages’ topics and see how much a click would cost on AdWords for related topics/niches.Let’s say one of your top landing pages reviews golf clubs. Enter ‘golf’ and sort the results by CPC (Cost-Per-Click). It seems like people are willing to pay most for ‘golf vacations’, ‘golf holidays’ and ‘golf clothes’ on Adwords. The keyword describing the page’s content (‘golf club reviews’) is further down the list with a much lower CPC.
4. Identify Top Landing Pages
Once your webpages are indexed by the engines, search engine traffic usually flows more or less steadily and converts well for contextual advertisement programs like Google AdSense. For our approach, identify your webpages with the most search engine traffic in the ‘Top landing pages’ section here at 103bees.
5. Guide Visitors to your Gold Mines
With the revenue optimized content in place, all you’ve got to do now is to place links from the top landing pages to your new pages with the high paying ads on them. Don’t change too much on your top pages at once as changes might affect your rankings – so be careful!
6. Let the Dollars Roll In
Monitor the results, optimize, treat yourself to a beer and watch the cash flow. It’s a good idea to carefully track traffic to your top landing pages and the AdSense channels you assigned to the high paying ads. Also play with where you place the links on the top pages and optimize the targeting of the high paying ads.
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发表于 2009-7-2 09:07:20
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