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Traffic tip #1
Choose a memorable domain name.
If you’re launching a new site, choose a name people will remember easily.
Years ago, I visited a site called “forkinthehead.com”. Its logo is a man with
a fork in his head. Sounds dreadful, doesn’t it?
However, all it took for me to remember that unusual site was ONE visit
years ago.
You may not wish to go to such extreme lengths, but at least ask yourself:
“Will people remember my domain name?”
Try to choose a name which won’t be confused with similar names. You
don’t want people typing your competitor’s domain name when they’re trying
to find your site.
NameBoy.com has a handy tool to help you choose domain names. Also,
you can find a surprising number of good deleted (expired) domain names
at Whois.net. Both those tools are free.
Traffic tip #2
Buy the wrong domain name, too.
If you think people may confuse your domain name with a similar name, try
to buy that name, too.
Traffic tip #3
Make your domain name easy to read - especially if it’s a .NET
Which of the following is easier to read and understand?
www.bestinternetresource.com or www.BestInternetResource.com
See how using a capital letter at the start of each word makes the second
domain name easier to read - and easier to remember.
Whenever you mention your domain name anywhere, ALWAYS present it
in its most readable form. A good place to start doing this is in your email
signature file.
Traffic tip #4
Use appropriate keywords in your image file names.
One of my websites gets hundreds of visits a month from people who are
searching for images. I’m not sure how valuable those visitors are, but I
didn’t have to do anything very special to get them.
Google Images - http://images.google.com - makes it easy for people to
search for graphics online.
To take advantage of this, when choosing the file name of an image on your
site, use an appropriate key phrase, for example, “book-ends.jpg” if you’re
promoting book ends.
Here’s a tip I just discovered…
When I searched in Google Images for “book ends” I discovered that the
very first search result was for a page which did NOT contain a graphic of
book ends!
Instead, the page contained a “book ends” LINK to a book ends graphic on
a second page. It if suits the design of your site, you may want to
experiment with this technique.
I’m not sure how much use traffic to images is, but if it’s ADDITIONAL traffic
you can get simply by choosing image file names carefully, it’s worth
having.
Thanks!
From: onlinearnings.com |
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