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Surveys + Email/Zip Submit Offers Combination
调查+邮件/邮编提交offer结合法
原文地址:http://advertcn.com/viewthread.p ... 26amp%3Btypeid%3D99 by jxau00001, 2012-1-4 20:00
What you are about to read is a monetization strategy that currently works for me. I've mentioned this tactic on another post regarding to monetizing large generic traffic.
What You Need
- Fake Survey (3 Questions, Simplicity is Key)
- Email Submit / Zip Submit Offers (freebies and giftcards)
- GEO-target the offers
Current Default Landing Page
- http://www.freebiesurveys.com
你将要读到的是一个现在对我还有效的赚钱方法,我在另一个关于利用大量分类流量赚钱的帖子里也提到过这个技巧。
你需要什么:
——假的调查(三个问题,越简单越好);
——邮件提交/邮编提交的offer(免费赠品和礼品卡)
——针对某地区的offer
现在默认的landing page:
- http://www.freebiesurveys.com
Process
- Visitor comes to the website and are encouraged to do the survey. At the end they are given the opportunity to receive one of 3 exclusive gifts.
Since this method has worked for me personally I have made it an offer in a private network that I run, and affiliates can customize the landing pages more themselves. For example: (Sorry about the affiliate links but I've made the customization activated only when "aid" is passed. So the links below are solely for demonstration purposes)
过程:
——访客来访问你的网站之后被鼓励去做一个调查,做完之后他们将获得抽取三个独家赠品的机会。
这个方法对我自己是有效的,所以我已经把这个方法用在了一个私人网络的offer上,对affiliate来说他们可以更多地定制一下landing page。比如说:(对放上affiliate链接我很抱歉,但我设置了只有在“援助”通过之后才能激活定制选项,所以以下链接只是单纯地用来演示)
Default Landing Page:
http://www.freebiesurveys.com?aid=1&sid=
Another Style:
http://www.freebiesurveys.com?aid=1&sid=&tid=2
Another Style:
http://www.freebiesurveys.com?aid=1&sid=&tid=3
With style tid=3, affiliates can customize the color of the background further by doing something like this:
http://www.freebiesurveys.com?aid=1&...id=3&sv=000000 to set the background color to #000000 (black)
默认的landing page:
http://www.freebiesurveys.com?aid=1&sid=
另一种风格:
http://www.freebiesurveys.com?aid=1&sid=&tid=2
再另一种风格:
http://www.freebiesurveys.com?aid=1&sid=&tid=3
在style tid=3的时候,affiliates可以进一步定制背景色,按照以下链接去做:
http://www.freebiesurveys.com?aid=1&...id=3&sv=000000 to set the background color to #000000 (black)
This way they can customize it according to their traffic source.
The default landing page without optimization brings in 75% ROI on adf.ly US traffic that I have tested (average revenue $3.80 for every $5 spent). Now if you are experienced with affiliate marketing you know that it looks promising and I have actually optimized my traffic further to make it profitable.
这样他们可以根据他们的流量来源定制landing page。
没有经过优化的默认landing page通过adf.ly的美国流量带来了75%的回报率,我的测试结果是每5刀的投入有平均3.8刀的回报。如果你有过联署营销的经历的话你就会知道这多有前途,实际上我还根据我的流量优化过了,挣了更多的钱。
Further things you can do:
- Add modal exit splash (be creative on what to display)
- Instead of displaying links to offers, bring them into a co-reg path (requires more programming and connections with networks). Survey / Reward / Co-reg Combination does a lot better than Survey / Reward
- Add links to dating surveys to the participant images (which I am planning to do)
其他一些你还可以做的:
——加上模态的exit splash【1】(在显示什么这方面加点创造性!)
——不要选择显示指向offer的链接,而是带他们去联合注册【2】(需要一些编程方面或者联系网络的知识)。调查/奖励/联合注册相结合的方法比只是结合调查/奖励要好得多。
——在参与者的图片那加上约会调查的链接(我正准备这样做)
For co-reg, examples:
- youyube.com
See how the same style of monetization is customized for different types of traffic?
In addition, I've made the affiliate links into things like http://www.freebiesurveys.com?aid=1&sid= for SEO purposes as well. So if affiliates place links on their websites, they would count as backlinks.
469662131761
This type of method works particularly well on typo, generic, and social traffic. Works well as direct, interstitial, exit pop, or pop under.
对于联合注册,举个例子吧:
——youyube.com
看到相同的赚钱方法被用在不同类型的流量上了吗?
另外,为了SEO,我还把affiliate链接放进了像http://www.freebiesurveys.com?aid=1&sid=的网页上,所以如果affiliates把链接放在他们的网页上,是算成反链的。
这种方法用在typo(输入有误),类属的和社交流量时格外有效,对于直接或间接,离开弹窗或者下弹窗也是起作用的。
译著:
【1】 Exit splash:指的是一个“离开页”或者当浏览者选择离开时你提供的offer,目的是为了抓住访客。
【2】 联合注册:就是那种访客注册快要完一个offer的时候,页面上有其他一些引导客户选择可以继续注册其他offer或者产品的方法。 |